Meet Marzia Bisognin. YouTuber, Entrepreneur, and avid Traveler. Marzia got her start once she started vlogging (video blogging) about her experiences in her home country, Italy. Once Marzia gained a substantial growth in the number of followers on her YouTube channel, she was endorsed by several big brands and had the opportunity to get her own line of clothing.
Marzia has not only gotten a huge following and a clothing line, but opportunities to travel the world and share those experiences with her fans. Currently, Marzia lives in Brighton, England with her equally successful YouTube boyfriend Felix and two pugs (Edgar and Puga).
Check out a video Marzia edited and filmed during her trip to Barcelona:
Meet Ingrid Nilsen. An entrepreneur who got her start on YouTube and created her own mini empire. After uploading various videos that deal with reviewing beauty and skincare products, she gained a fan base and a prospering full-time job. Ingrid teams up with various brands to review products and give her fans the inside look into her daily life.
Currently, Ingrid is an ambassador for Bare Minerals and you might see her face at various malls and beauty stores like Sephora. Below is one of Ingrid's current uploads on her favorites for the month of March.
AZCentral explains how a blog is a great way to get across who you are as an individual and how you shape your company. Readers will relate to your experiences, and laugh or ponder at your commentary on daily life. You can say as much as you want and control what is being posted on your personal page. Personally speaking, blogging is a better option for businesses. However, blogging is time-consuming in comparison to Facebook if you are thinking of creating content filled posts that have several photos and links to other websites. Blog readers don't leave as frequent comments as Facebook users do. Without comments, it proves that people aren't reading your content and you might want to reconsider your strategy. The depth of content in comparison to the lack of comments found in a blog means no one's interested in communicating with your posts even if they were very detailed.
Facebook offers more opportunity for interaction and developing a social identity. Because of the social attention of Facebook, status updates can initiate conversation that can draw in friends. The comments offer businesses the opportunity to connect with people and keep them coming back. Facebook can be a less intense involvement than a blog as it only takes a moment to share a quick status update, post a link or share content found on another website. Facebook will also share your content with users who have "liked" your page. Facebook has 1 billion users, but your Facebook page is competing for their attention with several other pages. Even among people who have "liked" your page, there's still plenty of competition. The same likers have also "liked"other pages and that might bring more attention on their feed to ignore whatever you have posted. Even with their interest, you have a small window of time to engage with them. Facebook doesn't offer anything that permanently replaces blog posting.
